Aalbæk Specialties wanted to follow the trend of food on the go.
Brief:
Create the name and packaging for a "snack on the go."
Solution:
Bessermachen has developed a new identity and name for Aalbæk Specialty's "Snack" range. The series was named "Snack Bites", and the inspiration was taken from butcher paper – and its matte finish – to signal high quality. The result was a simple design for a range of exquisite ingredients with intense flavor, that lifts the design of Aalbæk Specialties into a new category. Bon appétit!